Top 5 Theme Parks Apps Performance in the US for Q1 2023

Throughout the first quarter of 2023, the top five theme park apps in the United States demonstrated a variety of performance trends in downloads, revenue, and active users. Here’s a closer look at their metrics based on data from Sensor Tower.

My Disney Experience saw a notable fluctuation in weekly revenue, starting the quarter with approximately $267K and ending with around $138K. The app’s weekly downloads peaked at about 91K in early March, while weekly active users increased from approximately 324K at the start of the quarter to around 326K by the end.

Disneyland® experienced a decline in weekly revenue throughout the quarter, starting at approximately $31K and dropping to around $21K by the end. Weekly downloads showed an upward trend, peaking at approximately 75K in mid-March. Weekly active users also increased, reaching about 188K by mid-March.

Universal Orlando Resort reported no revenue during the quarter. However, the app’s weekly downloads showed a significant increase, peaking at approximately 63K in mid-March. Active users also saw a rise, reaching about 160K by mid-March.

Universal Studios Hollywood™ similarly reported no revenue for the quarter. The app’s weekly downloads showed a consistent increase, peaking at approximately 59K in late March. Weekly active users also saw a considerable rise, reaching about 90K by the end of the quarter.

SeaWorld also did not report any revenue. The app’s weekly downloads peaked at approximately 44K in mid-March, while weekly active users increased significantly, reaching about 62K in mid-March.

For more detailed insights and data, visit Sensor Tower.